It's one of marketing's cruelest notions: A television commercial starring beautiful people -- at the bar, the beach, the rooftop rave -- dancing, flirting,...
Moment marketing is making brands easily discoverable
Samsung just released a TV commercial for the new Galaxy Tab S5e and its hard to deny that it paints a really pretty image of having a "...
Voice over artists does play a vital role in the marketing campaigns of brands. There are a lot of advertisements which only got popular due to the voice-over artis...
The police said that the company was established in 2001 and had allegedly cheated over 7 lakh people across the country.
Department of Tourism and Commerce Marketing announces launch of its B2B Attractions Marketplace called Priohub
The study was conducted with the aim of examining the effect of social media marketing of snack foods (healthy and unhealthy), via vloggers' Instagram pages, on...
It is the go-to strategy for brands to capture consumers’ attention on social media. But does it work?
Ishan Goel, who is from Massachusetts and a marketing guru at just the age of 19, played a role in making the photo to break the internet in a matter of few days....
Google appears to have played a 'marketing stunt' with the string of Pixel 3 XL leaks, claims a YouTuber.
Plastic surgery videos on YouTube may be grossly inaccurate, says a new study. The researchers warn that most of the videos are misleading marketing campaigns poste...
WhatsApp has acknowledged that it is charging a premium compared to SMS rates.
According to Nipun Marya, Head of Marketing Strategy, Vivo India, the company is focusing on multi-dimensional strategies to fend off growing competition, especia...
Infosys today said it has completed acquisition of US-based digital marketing and consumer insights firm Wongdoody for nearly $75 million.
The new system will ask for 'explicit consent' of subscribers before making them eligible for communication from authorised telemarketers.
We are in the midst of a communications revolution. Use of social media for communication purposes continues to grow, while "old school" messa...
You meet a gorgeous girl at a party.......1. You go to her and tell her, "I am very rich, marry me", that's Direct Marketing. <...
Customer segmentation and personalization has moved beyond marketing personas to individual customer profiles, aka customer profiling; all thanks to evolving techno...
Sometimes, bodily pain is enough to trigger a spark that ignites the fire within you. For Kausani Bardhan, a marketing professional, an excruciating knee pain is ...
AHMEDABAD: Firing fresh salvo at the Bharatiya Janata Party (BJP) and Prime Minister Narendra Modi ahead of upcoming Gujarat polls, Congress...
The new substance, created by IIT-Delhi, is made from lentils and has the same protein-level, taste and cooking procedure as real eggs, Plant-based mutton, chicke...
Commuters are likely to face problems as public transport would be off the roads on Thursday. The strike comes days after Delhi chief minister Arvind Kejriwal said ...
In the summer of 2004, a young man named Logan Aldridge suffered a terrible injury in a wakeboarding accident. While Logan was out on the water, the rope around his...
It is not uncommon for a person with minimal medical knowledge to get confused between a heart attack and cardiac arrest. Though the two sound similar, they are v...
A cardiac arrest is different from a heart attack. It is a serious condition which needs medical help instantly. The patient can be given cardiopulmonary resuscitat...
Anand Kumar has been running the highly innovative Super 30 programme for the last 18 years to mentor 30 students free off cost through a year-long residential co...
Protest gaining steam in Pakistan. People on Tues protest took place in Karachi against the murder of a Sindhi Hindu girl, Na...
Eccentric and curious people who like interacting with the spirit world, especially ghosts are always finding ways of making this rare phenomenon happen. Even in th...
Finding money on the road is quite exciting. Whether you own reasonable sum of money – but getting even a coin from the earth is quite fascinating.
Indian Documentary Nominated For Oscars 2019: Speaking about the documentary, Uttarakhand Chief Minister Trivendra Singh Rawat said it will inspire young people to ...
Data on car registrations indicated that except in 2017, demand in Delhi has been declining gradually over the years. This year, the decline in the number of regist...
Sunil Grover had left the show in 2017, after his major fallout with Kapil. He has been replaced by comedian Krushna Abhishek.
Cristiano Ronaldo broke down in tears after watching a video of his late father praising him, as the football star said he had never seen it before.
Narendra Modi government has been elected for the second time in a row with a massive mandate.
Mahindra & Mahindra (M&M), part of the $20.7 billion Mahindra Group, has introduced a subscription-based initiative, in partnership with Revv, for customers...
The capsule can detect gaseous biomarkers as it passes through the gut, all the while transmitting the captured data wirelessly to the Cloud for aggregation and ana...
The study, published in the journal Molecular Cancer Therapeutics, focused on breast cancer cells in mice.
New Delhi: All the members of New Delhi-based S. Rahul’s family are health-conscious. That’s the reason why olive oil bottles, often perceived to be a h...
London: Women who take paracetamol during pregnancy are at risk of having children with behaviour problems, warn researchers.
Lenovo's new lineup of products include a true wireless earbuds pair and even a DVR, and is available across online and offline channels from today.
Rajesh Kumar Sharma, a resident of Sector 36 in Greater Noida, said he received one challan on Saturday and the other on Sunday. The timings at which the two fines ...