Latest News

End of the road for Tata's Nano? Just 1 unit produced in June
Thursday, July 5, 2018 IST
End of the road for Tata

Tata Motors' small car Nano is inching closer towards the end of its journey with just one unit produced in June, although the company maintained that no decision has been taken yet on stopping its production.

 
 

The entry level car, brainchild of Ratan Tata who envisaged giving a safer and affordable alternative to families riding on two-wheelers, sold just three units last month in the domestic market.
 
In a regulatory filing, Tata Motors said there was no export of Nano in June this year. It had shipped 25 units in the same month last year.
 
In terms of production, only one unit was produced last month as against 275 units in June 2017.
 
Domestic sales were at three units in June as against 167 units in the year-ago month.
 
When contacted for comments on whether the company has taken a decision to stop Nano production, a Tata Motors spokesperson said, "We are well aware that the Nano in its present form cannot continue beyond 2019 and may need fresh investments to survive. No decision has been made yet in this regard."
 
The spokesperson further said, "Meanwhile, we continue to produce Nano catering to customer demand in key markets."
 
Nano, which was unveiled in January 2008 at the Auto Expo with much expectations of being the people's car, could not live up to the billing.
The car was launched in the market in March 2009 with an initial price of close to Rs 1 lakh for the basic model despite cost escalations, with Ratan Tata insisting that "a promise is a promise".
 
However, from the beginning, Nano courted trouble. It was originally planned to be rolled out from Tata Motors' proposed plant at Singur in West Bengal, where it faced intense political and farmer protests against land acquisition.
 
The company had to shift its production to a new plant at Sanand in Gujarat.
 

 
 

Instances of the car catching fire initially after it was launched didn't help its cause either.
 
Ratan Tata had admitted that the company made the mistake of promoting the Nano as 'the cheapest car'.
 
It become a loss-making model for Tata Motors with ex-Tata Sons chairman Mistry, who was abruptly removed from the post, even went on to claim that the Nano "consistently lost value, peaking at Rs 1,000 crore".
 
Mistry also termed the Nano as one of the "legacy hotspots" and there was "no line of sight to profitability for the Nano, any turnaround strategy".
 
He had also claimed that Tata Motors did not stop producing the car due to "emotional reasons".
 

 
 
 
 
 

Related Topics

 
 
 

Trending News & Articles

 Article
The Top 5 Best USB/PD Phone Charger in India 2023

View Top 5 Mobile Chargers in India as on 08 Feb 2023. This rundown is compiled according t...

Recently posted . 5K views . 6 min read
 

 Article
India's Top 5 Mobile Charger manufacturer Brand 2019

The following list of India's Top 5 Mobile Charger manufacture Brand 2019  

Recently posted . 3K views . 0 min read
 

 Article
How to make you car as silent as a Rolls Royce inside

Rolls Royce cars are extremely luxurious. While there are many expensive pieces of equipment in Rolls Royce cars, their most relaxing feature is the silence that ...

Recently posted . 3K views . 2 min read
 

 Article
Mahindra XUV300 vs Maruti Brezza, Ford EcoSport, Tata Nexon – Price

XUV300 is the latest entrant in the compact SUV segment.

Recently posted . 3K views . 0 min read
 

 
 

More in Electronics & Gadgets

 Article
Asus TUF Gaming FX504, ROG G703 With 8th Gen Intel Processors Launched in India: Price, Specifications, Features

Asus on Monday announced the launch of two gaming laptops in India, the TUF Gaming FX504 in its TUF range and the ROG G703 in its ROG range of gaming computers. Bot...

Recently posted. 935 views . 1 min read
 

 Article
WHATSAPP IS REPORTEDLY VULNERABLE TO A FLAW THAT COULD ALLOW HACKERS TO EDIT MESSAGES

Security researchers were able to intercept and manipulate the identity of senders and text.  

Recently posted. 893 views . 0 min read
 

 Article
Instagram now shows your last activity status; here’s how to turn it off

This new feature shows when you were last active on Instagram.

Recently posted. 807 views . 0 min read
 

 Article
Mahindra XUV300 revealed: Design highlights

The long-awaited Mahindra S201 is now officially christened the XUV300. Based on the Ssangyong Tivoli, Mahindra has given an extensive makeover to the XUV300 to mak...

Recently posted. 1K views . 2 min read
 

 Article
WhatsApp Stickers Coming Soon, Group Calling Support Announced Too

It's the first day of Facebook F8 developers' conference and, as expected, the world's biggest social network has made a bunch of announcements. Apart...

Recently posted. 762 views . 4 min read
 

 
 
 

   Prashnavali

  Thought of the Day

“I encourage you to live with life. Be courageous, adventurous. Give us a tomorrow, more than we deserve.”
Maya Angelou, University of California, Riverside

Be the first one to comment on this story

Close
Post Comment
Shibu Chandran
2 hours ago

Serving political interests in another person's illness is the lowest form of human value. A 70+ y old lady has cancer.

November 28, 2016 05:00 IST
Shibu Chandran
2 hours ago

Serving political interests in another person's illness is the lowest form of human value. A 70+ y old lady has cancer.

November 28, 2016 05:00 IST
Shibu Chandran
2 hours ago

Serving political interests in another person's illness is the lowest form of human value. A 70+ y old lady has cancer.

November 28, 2016 05:00 IST
Shibu Chandran
2 hours ago

Serving political interests in another person's illness is the lowest form of human value. A 70+ y old lady has cancer.

November 28, 2016 05:00 IST


ads
Back To Top