Male grooming has become a big thing lately, and everyone is opting for the well-groomed, shaved look. But if new research is to be believed, it is best to grow a beard, especially if you want to boost your love life and succeed in a long-term relationship. According to a new study published in the Journal of Evolutionary Biology, facial hair is a plus point that most women look for in romantic interests.
The study, titled The Masculinity Paradox, quizzed 8,520 women to rate men, with and without facial hair, on the basis of ‘relationship longevity’. Of the 8,520 women quizzed on their preferences, every one of them preferred their men unshaven.