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6 Reasons Why Uber, Ola Are Failing In India
Monday, November 11, 2019 IST
6 Reasons Why Uber, Ola Are Failing In India

Do you regularly use Ola or Uber for your travel? For most of us, the answer will be “YES” but for some it’s still a “NO”.

 
 

According to an Industry analyst and company insider, the number of daily rides has just improved by 4% in the preceding six months – from 3.5 million to 3.65 million. Though no statement on the ride statistics has been issued by either Ola or Uber. In Maharashtra, the number of registered cabs working from Ola and Uber fell from 66,683 in 2017-18 to 24,386 in 2018-19.
 
 
This shows that for both Ola and Uber, things haven’t been going through smoothly recently. What is the reason behind this? Here are 6 reasons, that we discovered
 
1. No Incentives
 
These app-based taxi aggregator company had promised their drivers of high monetary incentive, which meant earnings of up to ₹1 lakh per month.
 
 
But instead of that, incentives were drastically cut by around 40%, and the commissions to be paid by “Driver-partner” to the company were increased steeply.
 
2. Increased Waiting Time and Prices
 
Two years ago, the average wait time for the cab was 2-4 minutes which has now been increased to 12-15 minutes.
 
 
Not only the waiting time was increased but also the fare prices were also increased by around 15-20% especially during non-peak hours and this is also driving the customer away.
 
3. Less Earning
 
In a city as huge as Bengaluru, would you believe that the drivers barely make ₹20,000 even after paying a commission of 30%.
 
 
This has also resulted in frequent strikes and hundreds of drivers taking up multiple jobs other than driving.

 
 
 
 
 

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Shibu Chandran
2 hours ago

Serving political interests in another person's illness is the lowest form of human value. A 70+ y old lady has cancer.

November 28, 2016 05:00 IST
Shibu Chandran
2 hours ago

Serving political interests in another person's illness is the lowest form of human value. A 70+ y old lady has cancer.

November 28, 2016 05:00 IST
Shibu Chandran
2 hours ago

Serving political interests in another person's illness is the lowest form of human value. A 70+ y old lady has cancer.

November 28, 2016 05:00 IST
Shibu Chandran
2 hours ago

Serving political interests in another person's illness is the lowest form of human value. A 70+ y old lady has cancer.

November 28, 2016 05:00 IST


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