2) iPhone 8 and 8 Plus out of the bag, too
Apple also introduced the iPhone 8 and the iPhone 8 Plus, which resemble the iPhone 7 line but have a glass back for wireless charging.
The new phones feature Apple’s first proprietary graphics processor, which provides greater speed, improved cameras and some features for augmented reality apps.
The cheapest phones have 64GB of memory, up from 32GB in previous models, and will sell for $699 and $799. The India prices will start at Rs 64000. These phones will ship from September 29.
The phones, Apple said, will shoot pictures with better colours and less distortion, particularly in low-light settings. The display will adapt to ambient lighting, similar to a feature in some iPad Pro models. Speakers will be louder and offer deeper bass.
3) Watch Series 3 has built-in cellular
The company also introduced an upgraded Apple Watch, which can make phone calls and access the internet without the user carrying an iPhone.
The number on your phone will be the same as your iPhone. The Series 3 model will also have Apple Music available through cellular service. “Now, you can go for a run with just your watch,” said Jeff Williams, Apple’s chief operating officer and in charge of Watch development.
Apple is also adding more fitness features to the Watch, and says it is now the most used heartrate monitor in the world. Now, Apple Watch will notify users when it detects an elevated heart rate when they don’t appear to be active. It’ll also detect abnormal heart rhythms.
The Series 3 will start at $399. One without cellular goes for $329, down from $369 for the comparable model now. The original Series 1, without GPS, sells for $249, down from $269. The new watch comes out September 22.
Apple did not provide sales figures for its watches, but Cook said sales had risen 50% from the year before and that the Apple Watch was now the best-selling watch in the world.